Professionals and the new culture of social media networks

→  May 17th, 2011  →  blog social media strategy tools

Last week, I had the pleasure of presenting a keynote talk to a group of financial advisors from Peak Financial in beautiful Victoria, BC. My presentation focused on the new culture of social media networks and offered some key insights and strategies for advisors wishing to engage in this space. Being a long-term relationship person [...]

Rules of trust apply whether pressing the flesh or a keyboard

→  November 17th, 2010  →  blog marketing social media strategy

I read Trust Agents (by Chris Brogan and Julien Smith) recently and it continues to exert an important influence on my approach to social media. In particular, I liked the authors’ take on the concept of trust – it rings true with my own feelings on this topic. The authors borrow and then rearrange the following [...]